Rankings Learn how to correctly use rankings.

Victoria Schoenlaub

5 min Read Time | August 10th 2021

Key takeaways

1

Ranking can show how well or bad the company is doing on specific topics. However, this measure alone doesn’t fully portray the company’s impact.

2

Rankings can be used as supporting evidence, but should not be used as the sole basis of impact.

3
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What is the issue?

Companies like to use rankings to show their impact. However, the fact a company has received a specific distinction is insufficient to describe its concrete impact—particularly when the methodology is not known, and the questionnaire is self-answered by companies.

How to use them?


Make sure the impact of the analysis does not solely rely on one/multiple rating(s), but is also supported by facts and figures.

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